Ujiri Focuses On Building African Basketball

Masai Ujiri earned Executive of the Year honors for the job he did in Denver and has guided the Toronto Raptors to three straight years of setting a new franchise record for wins. For that, he earned a contract extension this week. But Ujiri’s basketball work on the continent of Africa will ultimately be more impactful. And it’s the job of growing the game back where he came from that brings out the perfectionist in Ujiri, as Bruce Arthur writes in the Toronto Star

When the film was shown the first time, during that Arctic all-star weekend, it felt like the entire NBA was in town. Masai Ujiri was the headliner, glad-handing and chatting with the other luminaries of his professional world like the confident politician he can be but, underneath it all, his stomach was leaping and jittering. Afterwards, he shook hands and embraced friends and accepted compliments, seeming at ease. But he was still shaking inside.

“Honestly, I’m not nervous about anything I do with the Raptors,” Ujiri says from Angola, where he is the camp director for the NBA’s Basketball Without Borders camp, after nearly a month spent running his own camps for his charity, Giants of Africa.

“I’m nervous about everything I do with Africa. You almost want it to go good all the time, and you don’t want to disappoint.”

The general manager of the Toronto Raptors cares deeply about his day job. But he feels he has more control in the NBA. He has also spoken about how if he is the only African-born general manager in NBA history, then he will have failed in some way, and about how much responsibility he feels to the kids who remind him of himself. Ujiri has just finished his annual charity tour, which has been running for 13 years now. When the Hubert Davis-directed documentary was shot last year, Giants of Africa ran basketball camps in four countries. This year they started in Senegal, then went on to Ghana, his native Nigeria, Kenya, Rwanda, and Botswana. They helped build a court in Rwanda. It was a good trip.

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