NBA China today announced that two-time NBA Champion Stephen Curry of the Golden
State Warriors, his brother Seth Curry of the Dallas Mavericks and Jeremy Lin of
the Brooklyn Nets will travel to China this month to host Jr. NBA basketball
clinics for students in Beijing, Shanghai and Shenzhen as part of the league’s
continued commitment to encouraging basketball participation among Chinese
youth.
On July 22, Stephen and Seth will participate in the Jr. NBA All-Star Week, a
week-long national training camp in Beijing for 230 boys and girls from across
the country to learn basketball and life skills from NBA-selected coaches. On
July 25 and July 29, Jr. NBA China Leadership Council member Jeremy Lin will
host Jr. NBA basketball clinics in Shenzhen and Shanghai respectively.
“We are delighted to see that Stephen, Seth and Jeremy are willing to spend
their time promoting youth basketball in China,” said NBA China CEO David
Shoemaker. “Having these great players in China later this month to work
directly with Chinese students continues our efforts to teach basketball and the
values of the game at the grassroots level and encourage active, healthy
lifestyles.”
Additionally, NBA China continues to work with China’s Ministry of Education
(MOE) on a basketball curriculum jointly developed by the MOE and the NBA
incorporating fitness and basketball development in elementary, middle and high
schools throughout China. This year, the program will expand to 2,000 schools
across 15 provinces and municipalities by hosting “Train the Trainer” coaching
seminars and basketball clinics for P.E. teachers beginning August 7. The P.E.
teachers will then teach the curriculum to students through weekly basketball
classes beginning in September. During the 2016-17 school year, more than half a
million students from 525 schools across 11 provinces and municipalities
participated in basketball classes using the curriculum.
The Jr. NBA, the league’s global youth basketball program for boys and girls,
teaches the fundamental skills as well as the core values of the game at the
grassroots level in an effort to help grow and improve the youth basketball
experience for players, coaches and parents. During the 2016-17 season, the NBA
reached more than 18 million youth in 53 countries through its youth
participation initiatives.
The Jr. NBA China Leadership Council includes NBA Champion Harrison Barnes of
the Dallas Mavericks, two-time NBA Sportsmanship Award winner Mike Conley of the
Memphis Grizzlies, Aaron Gordon of the Orlando Magic, two-time NBA Slam Dunk
Champion Zach LaVine of the Chicago Bulls, 2015-16 NBA Most Improved Player CJ
McCollum of the Portland Trail Blazers, NBA Champion and 10-time NBA All-Star
Paul Pierce, Lin and Chinese-Canadian singer and actor Kris Wu.
About NBA China The NBA’s entity that conducts all of the league’s businesses in
Greater China was formed in January 2008 after its first office opened in Hong
Kong in 1992. The NBA has interacted with Chinese basketball for decades,
including first hosting the Chinese National team in 1985. The NBA currently has
relationships with a strong network of television and digital media outlets in
China, including a partnership of 30 years with national broadcaster CCTV. The
league hosts hundreds of touring basketball events for fans, conducts community
enrichment programs, and maintains marketing partnerships with a combination of
world-class China-based corporations and U.S.-based multinationals.
NBA China is headquartered in Beijing and also has offices in Shanghai, Hong
Kong and Taipei. NBA licensed products such as apparel and footwear are
available through various retail networks and authorized online stores on
e-commerce and social media platforms, including Tmall.com, JD.com, WeChat,
NBAStore.cn, NBAStore.hk and NBAStore.tw. In 2004, the NBA became the first
American professional sports league to play games in China, with two games
between the Houston Rockets and the Sacramento Kings in Shanghai and Beijing.
Following NBA Global Games China 2017, 14 NBA teams will have played 24 games in
Greater China. The NBA is the most-followed sports league in China, with more
than 115 million social media followers.
Player: Stephen Curry
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