LeBron James, Tyler Herro Lead NBA In Social Media Follower Growth During NBA Restart

Multiple NBA players have increased their popularity on social media due to successful oncourt performances during the NBA Restart. Below is a list of the Top 15 players who have gained the most social media followers across Instagram and Twitter among those who participated in the restart.

Five of the top 15 will compete in the NBA Finals presented by YouTube TV, tipping off tonight at 9 p.m. ET on ABC. LeBron James is at the No. 1 spot after seeing an increase of more than 4M followers during the restart while Miami Heat rookie and breakout star Tyler Herro has landed at No. 2 after seeing an increase of more than 790K followers.

The Top 15 Players by follower growth across Instagram and Twitter since the beginning of the NBA Restart (July 30):

1 LeBron James 4,186,928
2 Tyler Herro 792,955
3 Damian Lillard 728,655
4 Luka Doncic 694,382
5 Jamal Murray 475,285
6 Jimmy Butler 392,072
7 Ja Morant 363,988
8 Anthony Davis 357,805
9 Giannis Antetokounmpo 300,157
10 Russell Westbrook 289,771
11 Lonzo Ball 272,441
12 Jayson Tatum 209,647
13 Devin Booker 206,154
14 Chris Paul 196,516
15 Kyle Kuzma 188,633

The Top 5 Players by follower growth across Instagram and Twitter during the Conference Finals (Sept. 15-28):

• LeBron James +573K
• Tyler Herro +522K
• Jamal Murray +220K
• Anthony Davis +201K
• Jimmy Butler +141K

• Tyler Herro saw the biggest increase in followers added (+41%) among all players during the Conference Finals.

• Tyler Herro ranks second in followers added on Instagram since the NBA Restart tip-off. On July 30, Herro had 990K Instagram followers, and as of September 29, the number was 1.7M.

• LeBron James is first in followers added on Instagram. He began the NBA Restart with 69M Instagram followers and sits at 72.6M as of September 29.

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